Art Directed and photographed product images for the Winnie Harlow and Paul Mitchell collaboration that corresponded with all 4 of her looks. These were used for ads, social media, and the website

 

Art Directed the photography and designed GIFs to be used in ads, on ecomm, and Paul Mitchell’s social media channels. These were created for the second launch of Paul Mitchell’s Clean Beauty line.

Art Directed and designed GIFs to be used in ads, on ecomm, and Paul Mitchell’s social media channels. These were created for the first launch of Paul Mitchell’s Clean Beauty line.

 

Photographed and designed product infographics to be used on social media and the website to give consumers more product knowledge

Art Directed and Photographed content to support various promotions on the Paul Mitchell social media channels, ads, and the website.

 

Art directed the photography and design of the Black Friday and Cyber Monday campaigns